Introducing the new OCF brand

We’ve worked recently to pin down who we are and what we do, and we’ve also put a lot of thought into defining our mission, vision and values.

One of the more noticeable outputs from this work will be our new brand identity – which will begin to appear over the next few weeks.  It means we’ll be visually different, with a new logo and a fresh look.

Our brand identity will help make us a stronger presence in the sector. People across the marine and coastal community will be able to recognise Ocean and Coastal Futures (OCF), understand what we do, and get what they need from us. As we do more in our sector for coastal and marine practitioners, and speak to a broader range of audiences, we want to make sure we have a confident and trusted voice – backed up with a consistent, recognisable look and feel.

The image above provides a few hints as to what we will soon look like. The rollout will be gradual, so we hope no-one will be surprised by the changes – and that people will respond positively.